PG
SP100NYSEThe Procter & Gamble Company
Consumer Defensive · Household & Personal Products · United States
The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care segments. The company offers conditioners, shampoos, styling aids, and treatments under the Head & Shoulders, Herbal Essences, Pantene, and Rejoice brands; antiperspirants, deodorants, and personal cleansing products under the Native, Old Spice, Safeguard, and Secret brands; and facial moisturizers, cleaners, and treatments under the Olay and SK-II brands. It also provides blades, razors, shave products, appliances, and other grooming products under the Braun, Gillette, and Venus brands. In addition, the company offers toothbrushes, toothpastes, and other oral care products under the Crest and Oral-B brands; and gastrointestinal, pain relief, rapid diagnostics, respiratory, vitamins/minerals/supplements, and other personal health care products under the Metamucil, Neurobion, Pepto-Bismol, and Vicks brands. Further, it provides fabric enhancers, and laundry additives and detergents under the Ariel, Downy, Gain, and Tide brands; and air and dish care, P&G professional, and surface care under the Cascade, Dawn, Fairy, Febreze, Mr. Clean, and Swiffer brands. Additionally, the company offers baby wipes, and taped diapers and pants under the Luvs and Pampers brands; adult incontinence and menstrual care products under the Always, Always Discreet, and Tampax brands; and paper towels, tissues, and toilet papers under the Bounty, Charmin, and Puffs brands. It sells its products through mass merchandisers, social and e-commerce channels, grocery and specialty beauty stores, membership club stores, drug and department stores, distributors, wholesalers, airport duty-free and high-frequency stores, pharmacies, electronics stores, and professional channels, as well as directly to consumers. The Procter & Gamble Company was founded in 1837 and is headquartered in Cincinnati, Ohio.
www.pginvestor.com ↗Shares trade at a moderate 22.1× trailing earnings, easing to 21.4× on forward estimates. Profitability shows a net margin of 19.2% and return on equity of 31.1%. Leverage is modest at 1.0× net debt/EBITDA. Revenue grew 7.4% year-on-year. It yields 2.8% in dividends. The mean analyst target of USD163.43 sits 7.9% above the current price (Buy, 23 analysts).
business model
Procter & Gamble is a global consumer packaged-goods company that develops, manufactures, and markets branded household and personal-care products. It generates revenue by selling everyday-use branded products through retail, e-commerce, and distributor channels, emphasizing premiumization, innovation, and brand marketing to sustain pricing power.
revenue segments
Revenue is organized into five reportable segments: Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care. Fabric & Home Care and Baby, Feminine & Family Care are among the largest contributors, anchored by brands such as Tide, Pampers, Gillette, Pantene, and Crest.
key dependencies
Depends on brand equity, retailer shelf placement and relationships, commodity and freight input costs, marketing effectiveness, and consumer willingness to pay premiums. Innovation cadence and scale in R&D and distribution are important to defending share against private label.
competitors
Competes with Unilever, Colgate-Palmolive, Kimberly-Clark, Church & Dwight, Henkel, Reckitt, L'Oreal, and Estee Lauder in beauty, along with growing private-label and direct-to-consumer challengers across categories.
moat
Its moat comes from a portfolio of leading, trusted brands, enormous scale in manufacturing and distribution, advertising reach, and continuous product innovation that supports premium pricing and shelf dominance. Retailer relationships and category leadership reinforce the advantage.
risks
Risks include commodity and currency headwinds, private-label competition and consumer trade-down during economic stress, exposure to slowing categories, retailer bargaining power, and the need to keep innovating to justify premium pricing. Large international exposure adds foreign-exchange volatility.
Financials & metrics
as of 04 Jul 2026Tap any metric for an explanation.● provider● computedN/A not available from source
Dividends
This company does not currently pay a dividend.
Analyst assessment
as of 04 Jul 2026Aggregate consensus only. Named per-analyst targets require a premium source and are not shown; the data model is ready to hold them if one is added.